Property/tourism
Editorial Staff
Aagreement for Kimpton Pattaya, as part of the Aquatique to strengthen Pattaya asa global beachfront destination
Asset World Corp Public Company Limited or AWC, Thailand’s leading integrated lifestyle real estate group, signed a hotel management agreement with IHG, one of the world’s leading hospitality companies, to launch the Kimpton Pattaya and further demonstrate confidence in Thailand’s tourism industry.
The Kimpton Pattaya will be AWC’s second Kimpton hotel, located in central Pattaya as part of the Aquatique, and will expand AWC’s diverse portfolio of hospitality and lifestyle destinations and aligns with the company’s strategy to develop quality assets in prime locations and bring world-renowned brands to a broader customer base. The hotel will strengthen Pattaya as a global beachfront destination
Mrs. Wallapa Traisorat, chief executive officer and president, Asset World Corp Public Company Limited or AWC, states, “We are very pleased to continue our long-term strategic partnership with IHG to bring top quality hotel brands to one of Thailand’s leading beachfront destination. The launch of the first Kimpton hotel in Pattaya, which comes after signing a multi-property agreement with IHG in 2020.
“AWC sees strong demand in both the lifestyle luxury and family segments in Pattaya, which is one of the most popular destinations for leisure travelers and business travelers, and aligns with AWC’s strategy to develop quality assets in prime locations by expanding our portfolio in central Pattaya. Located in AWC’s mega mixed-use project in Pattaya, as part of the Aquatique, the Kimpton Pattaya will elevate the area to a new level of luxury with a world-renowned hotel operator.”
Rajit Sukumaran, managing director, South East Asia and Korea, IHG, states, “Our partnership with AWC grows from strength to strength and over the past three years, we have signed over 1,200 rooms across six fantastic properties in Bangkok, Chiang Mai, Hua Hin and Pattaya, with Kimpton Pattaya the latest milestone in the agreement.”
“The signing of the fifth Kimpton in Thailand signals the confidence in the brand as a hotel of choice for affluent and discerning travelers, with The Kimpton Hotels & Restaurants poised to become a strong player in the luxury lifestyle segment across Thailand. Kimpton Pattaya, joins Vignette Collection Pattaya, also situated in the Aquatique, making IHG one of the market leaders in Pattaya.” Rajit concluded
Kimpton Pattaya is scheduled to open in 2028 and will be AWC’s second Kimpton hotel after Kimpton Hua Hin, which is expected to open in 2025.
With the confidence in the great potential of Pattaya as a global beachfront destination, AWC plans to invest more than 22 billion baht in a number of projects in Pattaya.
21 March 2023
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