Marketing / Nippon Paint

Editorial team

Nippon Pain launched new standard for interior paint

Nippon Paint, the leading wellness paint manufacturer to strengthen its "Nippon Paint AirCare”, setting a new standard for interior paint with a world-class GREENGUARD GOLD certification to guarantee total indoor air quality.

Nippon Paint, the coatings expert’ manufacturer, reinforces its innovation on wellness interior paint "Nippon Paint AirCare", the paint that cares breath with GREENGUARD GOLD CERTIFICATION certified by UL or underwriters Laboratories Inc., United States.

Mr. Watchara Siriritthichai, general manager of Nippon Paint Decorative Coatings (Thailand) Co., Ltd., said, Nippon paint has made to enhance the health and well-being of household residents, through the emission of Volatile Organic Compounds (VOCs) lower than 0.00022 grams per cubic meter.

The Nippon paint AirCare is a certified interior paint which deliver on the company's care towards a better health, significantly reducing the risk associated with chemical emissions, improving better indoor air quality.

The GREENGUARD GOLD CERTIFICATION has rigorous testing standards ensuring that VOCs, which arise from building materials and finishes and that are released into indoor atmospheres, are properly emit fewer chemicals that may cause health effects. There are 2 levels of certification: GREENGUARD CERTIFICATION, which allows VOCs for less than 0.00050 grams per cubic meter; and GREENGUARD GOLD CERTIFICATION which allows VOCs less than 0.00022 grams per cubic meter, much lower than the first one.

As Asia’s number 1 and the world’s number 4 paint and coating manufacturer from Japan, Nippon Paint is focused on keeping the awareness on health, improving consumers’ quality of life through constant research and development (R&D) efforts, to get innovations that meet the demands of the market and target audience in both business to business (B2B) and business to consumer (B2C).

“Nippon Paint has been operating in Thailand for more than 55 years. We are the coatings expert with total solutions for surfaces of all kinds. With our Glocal (Think Global Act Local) approach, we strive to innovate and develop solutions to solve our customers’ needs. We believe in being Customer Centric and our teams' knowledge and skills are able to create innovative products that meet the customers' needs in their global and local concerns. We are therefore confident that "our products understand customers the best" and we aim to be No.1 in developing the living standard for Thai people.”

Nippon Paint also develops innovations for real estate project customers, a sector which is currently encountering major problems such as labor shortages, labor skills, as well as procedures and work-schedule limits. The innovations help to enhance work efficiency, safety and health.

Mr. Narongrit Malainual, marketing director of Nippon Paint Decorative Coating (Thailand) Co., Ltd., added that as the leader of health-focused paint brand, "Nippon Paint AirCare" has been the top of mind to the group of consumers for health and wellness products. significantly contributes healthier and cleaner indoor air for residents.

Mr. Watchara Siriritthichai and Mr. Narongrit Malainual